Marketing · Advertising profitability

Measure the real ROI of your campaigns and decide with numbers

We build models or dashboards that calculate advertising ROI against your business: ticket size, margin, channel and real conversion.

What you should expect

  • Understand which channel produces profitable sales.
  • Spot campaigns that generate leads but no margin.
  • Plan budget with more confidence.

Straight answer

What does Advertising ROI solve?

Connect spend, leads, sales and margin to see which campaigns actually return money. Scope gets defined after we review your current process, the integrations involved and the commercial or operational result that has to be measured.

Deliverables

What this solution includes

ROI model

Dashboard or calculator

Business variables

Reporting by channel

Recommendations

Process

How we implement it

1

Variables

2

Data

3

Model

4

Dashboard

5

Optimization

Questions

Common questions

Quick answers on scope, timing and how we work, before you ask for an assessment.

What data do we need?

Spend, leads, sales, average ticket, margin and source. If that data is messy, we help structure it first.

Can it run automatically?

Yes. It can become a dashboard wired to your data sources so nobody updates it by hand.

Want this built for your business?

Tell us your situation and we'll propose a concrete path to start with this solution.

Talk to CodigoFresco